"Every woman needs good basics"
What started out as a spontaneous idea soon became serious business. In 2007 10Days started out with 15 styles in 3 colors, soon the collection consisted of more than 100 styles in six colors! No complex strategy or 5 year plan, just a basic instinct inspired on two things; comfort and fun!
Original dutch design
Created from the heart
To make fashion more easy
To make life more easy
Pure basics combining style and comfort
Unexpected details with exciting contrasts
To make fashion more fun
To make life more fun
Enjoy!